About Joëlle Roehr

Joëlle received her BA from the University of Houston, studying Public Relations and Marketing. Ten years of experience and four agencies later, she brought her digital marketing skills to JEMSU to further establish and grow our social media department. Coming from diverse Houston, you can find Joëlle at various Denver restaurants trying to find the best ethnic food.

How to Make LinkedIn Work For You

How to Make LinkedIn Work For You LinkedIn can have so much power in promoting your brand. Known as the most “professional” among the major social networking websites, it’s used by over 2.5 billion business professionals. It may be hard to believe, but at its current pace, LinkedIn is predicted to surpass Facebook

By |2021-07-12T15:27:51+00:00July 1st, 2021|Digital Advertising, Social Media Marketing|Comments Off on How to Make LinkedIn Work For You

Instagram Reels for Your Business – Why You Need Reels, and How to Use Them

Instagram Reels for Your Business - Why You Need Reels, and How to Use Them If you’re here, then you’ve probably heard of Instagram Reels. And if you haven’t, then you still landed on the right blog post. We’re about to give a great crash course on what they are, and how and

By |2021-04-09T19:52:17+00:00April 9th, 2021|Digital Advertising, Social Media Marketing|Comments Off on Instagram Reels for Your Business – Why You Need Reels, and How to Use Them

Pinterest Ad Opportunities For Your Business

Pinterest Ad Opportunities for Your Business If you’ve been avoiding Pinterest for marketing, chances are you’ve been ignoring a big source of traffic  —   and even revenue. As JEMSU’s Pinterest rep put it: Pinterest is a platform for the future. Meaning, users browse the platform to plan ahead. Because of this, conversions

By |2021-01-22T22:59:26+00:00January 22nd, 2021|Digital Advertising, Social Media Marketing|Comments Off on Pinterest Ad Opportunities For Your Business

Influencer Partnerships: Are They Right For Your Brand?

Influencer Partnerships: Are They Right For Your Brand? Remember a time when Instagram influencers were limited to celebrities? We do, because Instagram feeds were much simpler back then. However, these days, your feed may be flooded with influencer posts - but are influencer collaborations still as effective as they once were? The answer

By |2021-04-09T19:44:46+00:00September 30th, 2020|Social Media Marketing|Comments Off on Influencer Partnerships: Are They Right For Your Brand?

What Is the Instagram Algorithm in 2020? We Break It Down.

What Is the Instagram Algorithm in 2020? We Break It Down. It’s been a while since there was a major update to the Instagram algorithm. But understanding its history and the smaller updates, while frustrating, are still important. If trying to decipher the Instagram algorithm is a task you don’t even want on top of

By |2020-04-15T16:40:25+00:00April 11th, 2020|Instagram Marketing, Social Media Marketing|Comments Off on What Is the Instagram Algorithm in 2020? We Break It Down.