Monthly Archives: October 2020

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How to Gain and Grow Brand Equity

How to Gain and Grow Brand Equity There is an elite tier in global brands, those households names which immediately spring to mind. Dove, Nike, Netflix… these brands have not just created powerful economic models, but they’ve also become a part of collective consciousness. Consumers know and trust their products without question and are familiar

By |2020-11-10T16:37:39+00:00October 27th, 2020|Branding|0 Comments

How Long Does SEO Really Take to Work?

How Long Does SEO Really Take to Work? Patience may be a virtue, but when you’re sitting there patiently waiting for what seems like forever, you’re edging towards leaving patience for money. As they say, time is money. When it comes to search engine optimization, patience truly is a virtue that will bring

By |2020-10-06T03:05:02+00:00October 6th, 2020|Local SEO, SEO|0 Comments

ROAS Formula // How to Calculate Your Return on Ad Spend Manually

ROAS Formula - How to Calculate Your Return on Ad Spend Manually ROAS FormulaRevenue Generated by Ad Spend divided by Ad Spend(Revenue Generated by Ad Spend / Ad Spend)Example #1:  $4000 in revenue generated from $1000 in ad spend is $4000 / $1000 = 4 or 400% ROAS.Example #2.  $40,000 in revenue generated from

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