Knowledge is Power // Digital Advertising Blog2021-08-06T00:31:57+00:00

8 Content Marketing Trends to Keep an Eye on in 2022 and Beyond

8 Content Marketing Trends to Keep an Eye on in 2022 and Beyond  66% of marketers expect their 2022 content marketing budget to increase more than their 2021 budget. Content marketing is constantly evolving, with a new trend coming up every 10 seconds. Pillar pages, AI powered content, voice

By |Categories: Content Marketing|Tags: |0 Comments

The Ultimate Guide to Content Marketing in 2022

The Ultimate Guide to Content Marketing in 2022 When you hear the word content marketing, what pops in your mind? Blogs? SEO? Website copy? Viral social media content? Content marketing is a lot more than that and has been around forever. At least ever since people started telling stories. 

By |Categories: Content Marketing|Tags: |0 Comments

7 Tried and Tested Ways to Grow Your Business on LinkedIn in 2022 And Beyond

7 Tried and Tested Ways to Grow Your Business on LinkedIn in 2022 And Beyond Did you know LinkedIn is growing at the rate of two new sign-ups per second? Launched in 2003 (fun fact - 5 months before Facebook and YouTube), LinkedIn has now become one of the

14 Different Ways to Use Video to Drive Growth on Instagram in 2022

 14 Different Ways to Use Video to Drive Growth on Instagram in 2022‘Video now accounts for almost half of all time spent on Facebook and on Instagram, Reels is the largest contributor to engagement growth,’ says CEO Mark Zuckerberg.We’ve entered a video-first world. Social platforms are prioritizing video content over

The Ultimate Guide to Squarespace SEO in 2021

Congratulations: you’ve just made your first jump into online sales and built a website for your business on Squarespace. Now what? How do you make sure you’re ranking for those sweet, sweet high-value keywords and getting the traffic your site richly deserves? Step I: Make Awesome, Targeted Content Ultimately,

By |Categories: SEO|Tags: , |0 Comments

How To Explain Organic vs. Paid Social Media To Your Parents

How To Explain Organic vs. Paid Social Media To Your Parents This blog is once again dedicated to my parents who are unsure how to differentiate social media marketing versus social media advertising. Now that they’ve read up on “How to Explain Digital Marketing to Your Parents,” it’s

How The Apple Update Has Affected Our Clients & What To Do Next

How The Apple Update Has Affected Our Clients & What To Do Next If you know anything about advertising, then you probably don’t want to hear me babble about the Apple IOS update. This however is more geared towards business owners who have no idea what’s going on

How to Create Conversion Friendly Content

How to Create Conversion Friendly Content In this day in age, everything is done online and like most businesses out there, in order to keep up with the quickly changing digital landscape, you need to create a robust marketing strategy to find and convert the customers looking for

By |Categories: SEO|Tags: |0 Comments