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Google Expands Phrase Match: What That Means for Your Business

Google Expands Phrase Match: What That Means for Your Business The beginning of February was marked by big news from Google: the PPC service is set to change its phrase match and broad match keyword match types. The company has said these changes will help companies reach their target audience more easily ‘no

By |2021-02-26T17:29:01+00:00February 26th, 2021|Google Ads|1 Comment

How AI Fits in With Marketing in 2021

How AI Fits in With Marketing in 2021 If you keep your ears to the ground when it comes to marketing, it’s impossible not to have come across news and articles about artificial intelligence and its growing role in this field. One survey commissioned by MemSQL found that around 61% of marketers say

By |2021-02-22T00:51:18+00:00February 22nd, 2021|AI Marketing, Digital Advertising, Google Ads|1 Comment
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