Chris

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About Chris Sams

Chris is the President & CMO of JEMSU. He has spent the last 15 years creating & executing SEO and digital advertising strategies for hundreds of businesses.

The Comprehensive Guide to Getting Started With Google Ads Smart Bidding

The Comprehensive Guide to Getting Started with Google Ads Smart Bidding This will come as no surprise to any loyal readers, but we are big fans of Google Ads over here at JEMSU. It’s the perfect advertising platform to use when you know exactly what your customers are looking for, and it can

Here’s What You Need To Know About Google Ads COVID-19 Credits

Here's What You Need To Know About Google Ads COVID-19 Credits On June 18th, JEMSU clients started receiving notifications that their Google Ads COVID-19 credit had arrived. Currently, we have seen 40 accounts receive the credit in amounts ranging from $100 to $750. When Google first announced the credit, little was known about who would

By |2020-06-19T15:38:55+00:00June 19th, 2020|Digital Advertising, Google Ads|0 Comments

Before You Hire a Lead Generation Company

Before You Hire a Lead Generation Company... Source: https://jemsu.com/lead-value-calculator Transcript: Okay. Before you hire a lead generation company, it's definitely important to have a target cost per lead in mind. And there are a few things that you need to have a deep understanding of to really come up with a, a good

By |2020-05-12T23:35:20+00:00May 12th, 2020|Lead Generation, Videos|0 Comments

How to Check Your Website Rankings

How to Check Your Website Rankings Source: https://jemsu.com/dashboard/ Transcript: Okay. We are going to look at how to check your website rankings. The first thing you'll do is go to Jim sue.com/dashboard and here we have the ultimate dashboard. This is going to allow us to not only look at our website rankings,

By |2020-04-29T23:21:25+00:00April 29th, 2020|SEO, Videos|0 Comments

What is the Local SERP Click Distribution 2020

What is the Local SERP Click Distribution? Transcript: Okay, we're going to take a look at the click distribution of a local search engine results page and buy local search engine results page. I mean a Google page where the Google my business listings or the Google maps are shown, uh, like this

By |2020-04-28T21:26:36+00:00April 28th, 2020|SEO, Videos|0 Comments

Google’s Official SEO Starter Guide 2020

Google's Official SEO Starter Guide Sources: https://jemsu.com/wp-content/uploads/2020/01/google-seo-starter-guide-2020.pdf Transcript: Okay. We're going to look at Google's official SEO starter guide. This is a nice document for anybody to review when optimizing their site, particularly if you're a beginner, because this is a pretty basic starter guide, but there's a lot of good information in

By |2020-04-28T19:26:00+00:00April 28th, 2020|SEO, Videos|0 Comments

How Much Should a Dentist Spend Per Lead?

How Much Should a Dentist Spend Per Lead? Sources: https://jemsu.com/lead-value-calculator/ http://www.ada.org/~/media/ADA/Science%20and%20Research/HPI/Files/HPIBrief_0516_1.pdf Transcript: Okay, we're going to talk about how much a dental practice should spend on leads, uh, to get a good idea about how much you should spend on leads. We definitely need to have an understanding of some averages, particularly the

By |2020-04-29T23:07:46+00:00April 24th, 2020|Dental Marketing, Digital Advertising, Videos|0 Comments

How Much Should a Dental Practice Spend on Marketing?

How Much Should a Dental Practice Spend on Marketing? Sources: https://www.ada.org/en/science-research/health-policy-institute/dental-statistics/income-billing-and-other-dentistry-statistics https://jemsu.com/marketing-budget-calculator/ Transcript: Okay, we're gonna look at how much a dental practice should spend on marketing. Um, the first thing that we want to look at is data from the ADA or the American dental association to see approximately how much the

By |2020-04-29T23:12:49+00:00April 23rd, 2020|Dental Marketing, Digital Advertising, Videos|0 Comments

How to Calculate the Value of Your Leads

How to Calculate the Value of Your Leads Sources: https://jemsu.com/lead-value-calculator/ Transcript: I'm going to show you how to calculate the value of your leads using JEMSU's lead value calculator. It's particularly important to calculate the value of your leads if you are a service-based business or a business that gets a majority of

By |2020-04-29T23:15:54+00:00April 23rd, 2020|Digital Advertising, Videos|0 Comments